Marketing

Facebook on course to be the WeChat of the West, says Gartner

whatsapp-messenger It’s the beginning of the end for smartphone apps as we have known and tapped on them, reckons Gartner. The analyst is calling the start of a “post-apps” era, based on changes in consumer interactions that appear driven, in large part, by the rise of dominant messaging platforms designed to consume more and more of mobile users’ time and attention. Read More
Social – TechCrunch

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